Hanes Adds SuperSoft Styles to Originals Collection, Its Softest

Hanes heads back to 1901 for the new ‘The Great Softening’ campaign featuring cinematic advertising spots to begin airing in March WINSTON-SALEM, N.C. --(BUSINESS WIRE)--Mar. 14, 2024-- Hanes, No. 1 brand of basic apparel 1 with products in 9 out of 10 homes in the U.S.

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