The brand whose roots are in sweat-wicking shirts for jocks needs to attract a less sporty crowd.
The Decline of Under Armour Inc in 6 Charts
Time Coaching to Improve How People Run – Fonjep News - How Under Armour Is Using Real - Reebok Debuts Its First Plant-Based Performance Shoe
Lululemon Treads Into Sneaker Space - WSJ
Under Armour Find A Store - February 14,2024
American sportswear company Under Armour's revenue down 2% in Q1 FY24
Leg Warmers to Lululemon: How Workout Outfits Have Changed Over the Years
Under Armour Loses Whatever Swagger It Had Left - Bloomberg
Sportswear Brand Wars - Half Year 2018 results and analysis for Nike, Adidas, Puma and Under Armour
Under Armour predicts slump in 'challenged' sportswear sales
UNDER ARMOUR Tech Vent Short Dartmouth - Dartmouth Co-op